Free tool
How strong is your brand's pulse?
Three scores out of 100 for any brand: how much it is discussed, how recent coverage reads, and whether Claude names it. With the sources behind them.
Three free checks per day, each with one optional competitor. Takes about 30 seconds.
We keep your email, company and results privately so we can follow up on this check. See our privacy policy.
What the scores can and cannot tell you
- GEO here measures Claude's answers only, not ChatGPT, Gemini or Perplexity.
- Popularity uses public web signals: website traffic rank, third-party coverage, Hacker News, Wikipedia and Wikidata. Specialist B2B brands and brands whose market is mostly outside the English-language web score lower than their real standing.
- Reputation is Claude's read of what it found in the last three months, from one search. When little independent coverage exists, the page says so instead of showing a number.
- AI answers vary between runs and move with the web, so treat a result as a snapshot, not a ranking.
To see how Claude describes your own site and what to fix, use the Claude Visibility Checker; for all the main assistants, see the AI Visibility Audit.
Frequently asked questions
What do the three scores mean?
Popularity is the brand's public footprint: its website's traffic rank on the Tranco list, how many third-party sites covered it in the last three months, Hacker News mentions, Wikipedia page views and whether it has a Wikidata entry. Reputation is the tone of recent coverage, read by Claude from one web search. GEO is whether Claude recognises the brand by name, names it from memory when a buyer asks for the best options in its category, picks it when it searches, and cites its website.
Who calculates the numbers?
The page does, with fixed formulas, from the counts and rankings it collected. Claude supplies the evidence (whether it recognises the brand, who it recommends, what coverage it found, the tone) but never picks a number.
Why does GEO only cover Claude?
GEO here is Claude's own answer to a buyer's question. ChatGPT, Gemini and Perplexity use different models and search indexes and can answer differently. For a full multi-assistant review see our AI Visibility Audit.
Why is my Popularity low when everyone knows us?
Popularity uses public web signals, and it favours brands with a busy website and English-language coverage. A specialist B2B vendor, or one whose buyers are mostly in China or another non-English market, will score lower than its real standing. Read it as visibility on the open, mostly English web, and compare against a competitor to see the gap that matters.
Why does Reputation sometimes say there is not enough recent discussion?
Reputation reads the last three months. When little independent coverage was published in that window, Claude cannot read a tone, so the page shows that instead of guessing a number. Even with a score, it is one search, so treat it as a first read.
How many checks can I run?
Three free checks per day. Each check can include one competitor, scored side by side with your brand.
Why do you ask for my email and company?
So we can follow up on your results if you want help. We keep your email, company and the result privately, never publish them, and do not sell them. See our privacy policy.
