Free Templates
Marketing templates for solo businesses
Practical, no-fluff templates we use with our own clients — a marketing plan, a content calendar, and a cold-email pack. Free to download and use. No email required.
One-Page Marketing Plan
Everything a one-person business needs to stay focused — positioning, goals, content pillars, channels, lead capture, and a 2-hour weekly routine — on a single page. Comes with a filled-in example.
- Fill-in positioning statement & customer snapshot
- 3 goals, 3 content pillars, channel plan
- 2-hour time-boxed weekly routine
- Quarterly review prompts + worked example
30-Day Content Calendar
A ready-to-use spreadsheet to plan a month of content without the blank-page panic. Includes a pillar planner and 20 fill-in-the-blank post prompts that work for any service business.
- 30-day calendar with status tracking
- 3-pillar planner tab
- 20 fill-in-the-blank post prompts
- Instructions + posting-cadence guidance
Cold Email Sequence Pack
A 5-email outbound sequence for a solo consultant or freelancer — signal-based, personal, and never spammy. Each email has its purpose, three subject-line options, a template, and timing.
- The rules of outreach that actually gets replies
- 5 emails: opener → observation → proof → ask → close
- 3 subject-line options per email
- Copy-paste templates under 120 words each
Free to use, no strings
Use these for your own business or your clients — no attribution required, though the files carry a small credit line if you want to keep it. We make them because the businesses we help usually need the foundation in place before anything fancy: a clear message, a plan they'll actually follow, and outreach that respects people's time.
If you want help putting them into practice, that's what we do.
Want the strategy behind the templates?
We help solo businesses and small companies with website, SEO, AI visibility, and lead generation — scoped to what a small team can actually maintain.