Archetype · High everything except Weather (category too early)
The Early Expedition
Right ship, frozen sea — timing is the risk.
Proof, Whole Offer, Reachability, Slot, and Urgency are all in good shape. The one thing working against you is Weather — this market's adoption curve, incumbent strength, or lack of a forcing function isn't yet in your favor. Everything you control is ready; the one thing you don't control isn't.
Priority move
Plan for a longer runway explicitly rather than assuming the other five dimensions will compensate for bad timing — budget for a category-education phase, and revisit the weather quarterly rather than once.
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Matched Failure Museum exhibits